AUSTRALIA’S NEXT BIG ENTERTAINMENT DESTINATION
09 Dec 2021
Located along the Old Pacific Highway at Somersby, conveniently situated just an hour’s drive from Sydney’s centre, a proposed development for the Old Sydney Town Tourism Precinct is set to reimagine tourism in the area in a big way.
The 120-hectare project site and the 14 unique tourism elements
The Vision
With the aim of creating an iconic Australian multicultural landmark, tourism resort and entertainment hub that will attract more than 1.5 million visitors a year, specialists in long-term growth in the Australian tourism industry WCTV have submitted plans that would generate employment opportunities and significant economic benefit to the Central Coast region for years to come.
Encompassing 120 hectares of land, which includes the site of the Australian Reptile Park and former Old Sydney Town attractions, a new development would deliver a world-class facility with a diverse range of operations designed to delight visitors from far and wide. Not to mention, provide jobs and economic benefits to the local community and greater Australian tourism collective
Extensive study of the global tourism industry and the Australian market led WCTV to understand that our population would be best served by adopting a clustered tourism precinct model. The unique concept for Australia’s first multicultural tourism hub was born from this research, resulting in an ambitious proposal with 14 distinctive tourism sectors, including a wave park, an Aboriginal Cultural Centre, a hotel and resort area, a cultural industry park, a film studio, a private museum area, and hundreds of other sub-projects.
It is WCTV’s vision to create a manmade entertainment landscape in New South Wales that will set a new benchmark for multicultural tourism in Australia.
A Unique Business Model
Following extensive engagement and consultation with the community, plans for the precinct would celebrate the natural beauty of the area, ensuring any new assets will complement the bushland character and offer an authentic visitor experience. 
The Old Sydney Town is one of the existing tourism attractions of the project
The large-scale project planned for this site not only reflects the unique natural beauty of its surroundings, it is also designed to ensure a diverse array of commercial opportunities that will support longevity. 
The Australian Reptile Park is one of the existing tourism attractions of the project
The continuing popularity of the Australian Reptile Park, which has been in operation for more than 20 years, is already a solid foundation for a successful tourist destination. The cultural elements planned for the expanded development would add an additional element that cannot be replicated in other environments, ensuring a unique draw to visitors. 
A wave park is envisaged as one of the site’s first new attractions. Indicative image only
Investor Innovations
The proposed Central Coast development would not only result in economic benefits for the local community, but also open up favourable circumstances for tourism operators to expand their venue base.
The multifaceted masterplan guarantees the ability to encompass a diverse array of interests from recreation and education to relaxation and culture, in a way that no other tourist destination has achieved in Australia to date.
The rich tapestry of venues combined can generate an all-inclusive experience tailored to the Australian tourism market and international visitors. Such diversity offers investors an unprecedented opportunity — not just for operators in the entertainment sector but also facility providers that will support the utility network of this large-scale project.
To find out more about this incredible development and unique investment opportunity contact WCTV on 1800 954 226.
