NEW WEBSITE, NEW INSPIRATION

Wanting to offer greater search capabilities and improved access to create, save and share tree selections, Speciality Trees has worked hard to be able to release the updated website. Featuring a different look, the Speciality Trees site contains a heap of improvements and new features aimed at inspiring and connecting customers with their business and the benefits of planting trees.

Under development for over 18 months, users of the updated site will be welcomed by fresh colours and enhanced tools designed to explore the company’s broad range of deciduous, evergreen, native and screening trees, available in sizes ranging from 30cm to 300 litres.

But that’s not all. 

Building upon the existing Treefinder program – a search platform created to assist the selection of suitable trees for a number of planting scenarios – the updated website allows for an expanded search experience, offering multiple fields not previously accessible. This enables the user to shortlist selections based on popular attributes or a specific planting situation. 

For instance, you can search for a deciduous tree with excellent flowering growing up to eight metres tall for screening, or a large native selection with attractive foliage and an upright growth habit for a coastal planting. Options are only limited by your search.

The team at Speciality Trees hope that this tool, along with product links to similar trees and other varieties throughout the site, will lead to a greater review of possibilities, leading to better tree selection suitability and improved purchasing confidence. 

Another feature is being able to search for a tree by its common name. Let’s face it, those Latin names are hard to remember! And if you can’t remember what trees you looked at previously, the site holds your last six selections for instant reference, on whatever screen you view.

Toggling between stock in production and material ready to sell now is a new feature of the site and gives you an immediate indication of availability. 

Of course, for those unsure where to start their tree search, categories have been conveniently assembled to initiate discussion around a number of commonly requested characteristics or planting scenarios. 

Registering as a user of the site opens up even more functionality, allowing user lists to be compiled, saved and emailed to your landscaper or designer for instance. You can request a new quote from the sales team or resend a previous quote if you are a developer or builder looking to duplicate a landscape look. Your quote history is retained onsite and you can attach photos, additional comments or a supplementary plant list.

The ability to save and send is greatly improved and access to information is extremely easy! Hover your curser over any button or image and you are provided an explanation of its function, making this website incredibly easy to navigate.

To see this incredible new website in action, click the website link below.